• Think about where your customer will be, and what they will be doing, when they use the item. That will help you choose the most effective product to promote your business.


• Promotional refrigerator magnets are popular – and for good reason. People tend to keep them indefinitely. They’re also more visible as opposed to other items that might be thrown in a drawer.


• Do you want your customer to think about your business when they’re in the car? If so, a keychain or tire gauge is a great option.